The Anuga World Food & Beverage Fair has just completed its biennial edition.
From the 7th to the 11th October in the Cologne food and beverage salon, Rhineland’s economic and cultural capital, many industry protagonists met together to answer a key question: what taste does the future have?
The German city hosted a vast panorama of top international agribusiness players who discussed and presented the new trends that can be then translated into what everyone carries on his table and eats daily. Cutting-edge trends, inspirational sources and well-outlined guidelines dominated these five days open both to visitors and to exhibitors.
In the foreground the vegan and the organic worlds, two often interconnected realities that pay close attention to choices regarding lifestyles as well as strictly dietary options and reflecting on a good ethical education that overcomes the traditional food concept.
Another element of primary importance in the context of the German fair was the “zero kilometer“: this definition identifies all the products directly purchased in the production area, supporting a short supply chain that favours a policy aimed to sustain the local economy and that promotes the genuineness and the environment.
Another main 2017 Anuga trend is the Smart Label, labels that allow consumers to obtain detailed information about shelf- life, origin, ingredients and allergens of what they are going to buy, setting out a complete overview where each one can consciously direct his choices.
“The general trend is to move towards products that are as much natural as possible, even in the food industry. A strong push in this direction involves emerging countries too, “explains Stefano Pillot, Golosa founder and general manager. To this vision belongs his leading company of semi-finished products for artisanal pastry, which has always been focusing on consumers’ health.
All Golosa product ranges foresee the use of healthy and natural products. High quality raw materials have nothing to hide: ethical aims became reality thanks to the transparency choice, such as the adoption in 2006 of the “clean label”; labels that inform each customer about what he is eating straight out, ensuring readability in addition to solid and declared values .
The commitment to the nature, the organic and the vegan world has been consolidating at Golosa, transforming itself into a wide range of products capable of delivering craftsmanship gifting both the body and the mind with great benefits and taking care of everyone’s needs.
Thus to the question “how does our future taste?” Golosa’s answer is in one only word: genuine!
Stefano Pillot, direttore generale e fondatore di Galatea e Golosa.